The Media According to us

Vampire Shows, Reality Shows, Justin Beiber, Lady Gaga and now Rebecca Black. Wonder whatever happened to the media? The real truth? We happened. Mass consumption of people who are happy to see ridiculous and shallow content across the mediums because “Drum roll here” We like to think we are better than the Justin Beibers of the world.

Human psychology is favorable to the idea of sadism; we enjoy seeing people acting like fools as it makes us feel superior. Think about the American Idol William Hung debacle, the reason people were fascinated was due to the fact that here was a person oblivious to the world and his shortcomings, making a fool himself on national television. We as a mass will probably never have the courage to do what William Hung did, but it does not stop us from enjoying it

We like Reality shows where people do the most ridiculous things, even if we know in the bottom of our hearts that these shows are artificial, we like seeing the cat fights and sexual deviance in Big Brother and we absolutely love it when Trump says “You’re Fired”

Vampire shows are of course the flavor of the month, although this flavor seems to have caught our fancies for longer (could it be due to the fact that vampires drink human blood? Don’t need Freud here to interpret) Yes we love the beautiful people but I think we love the blood drinking more maybe because it appeals to our base and primal nature. Hunger, Lust, Survival

Coming to the Tween of Pop Justin Beiber, he is young, he is cheeky but the boy has got talent. Actually Justin Beiber would be someone who used the power of social media for good. He does not appeal to all the age groups and genders but to his Target Audience, he is an idol. He knows what they want and he gives them what they want. Quite Simple. The fact that he used YouTube to rise to success is where it gets interesting. He knew that 13-year-old girls aren’t watching TV or listening to the radio as much as they were on YouTube watching Edward and Bella kiss, thus he went where they were. Classic Marketing Strategy, well, perhaps it was strategy or just dumb luck but it worked, he used a medium that he understood to broadcast himself and voila. Baby Baby Baby ohh!

For the adults of the world, we have Lady Gaga. All Hail the Queen of Monsters. Lady Gaga born Stefani Germonatta started playing the Piano by the age of 4. She has skills but what do you think of when you hear her name? Yep, The meat dress, the Artificial Blood for her Paparazzi performance, the giant egg to launch her new album “Born this way” and who can forget her video with Beyonce “Telephone”. Forbes tells us that she isn’t the New Madonna; she is the new business model. Preying on people’s lowest and weirdest fantasies. She has awed and shocked the world, but we haven’t been able to take our eyes off her. She is now one of the most powerful social currencies in the world due to her 1.6 million followers on twitter and 360 million views on her Bad Romance video. Why? Lady Gaga is a master magician, she understand the nature of viral. Her voice, personality, music and choice of garments is tailor-made to enchant any neitzen. She does this so well that even traditional brands would now like to use Lady Gaga to be their ambassador due to her social currency.

The point perhaps is where does it end? The debauchery? With girls like Rebecca Black singing about the day of the week like its “Oh so fantastic!” her video and her autotune is far from Fun Fun Fun! (Actual lyrics of the song btw). Like discussed above, the reason she has 62 million views and rising is because she is creation of our society. She exists as a reminder that we lead meaningful lives, she is the yin to our yang. Just that her annoying voice is enough to makes you want to pull out your ears. If Rebecca Black had a half decent voice, her fame would be justified but honestly I don’t think the poor girl realizes that the world is not cherishing her but rather relishing her.

Some Interesting Links

Rebecca Black Friday: http://www.youtube.com/watch?v=CD2LRROpph0
The Business of Lady Gaga: http://www.forbes.com/2009/11/25/lady-gaga-music-business-entertainment-marketing.html
The Age of mediocrity: http://mashable.com/2011/03/24/rebecca-black-mediocre-culture/

Sunset of past sorrows

He looked over the pier at the waters
The sun was setting, leaving the orange and pink hues
Mere wisps of its glorious past

Life had turned out well
Yet he saw her face in moments unexpected
Closing his eyes, the face became clearer

He remembered her standing on the curb
With a look that he could not forget in a lifetime
‘Stay’ it said

She had wrapped her hands around herself
It had nothing to do with the ice in the air
He looked away with a heavy heart

Regret was not an emotion he wore well
He had everything he ever wanted
Life had gone by, he had moved on

During the worst days
When his wife and children were not around
A number on the phone was his temptation

It took everything not to ever see her again
Nights of conflicting sleep
Days of secret mourning

Until he saw a glimpse of her one fateful day
Looking like a survivor
Same yet different

Sitting with a young girl, who looked just like her
Playful, slurping a soda, uninhibited
For a moment he could not move

She looked up directly to see him
An eternity had passed in that gaze
Memories of a long-lost past

Reality swished past
She collected herself and smiled
‘Its ok’ it said

He walked away, solaced by the smile
Finally he was at peace
That night he slept, dreamless

This evening he let her into his mind
Making him smile
As a lullaby sang him to eternal slumber

The Year That Was

As another year of our existence comes to a finish
Some of us wake up one morning
Some of us look at the road ahead
Some of us take a long coffee break
To think about, perhaps just for a moment
About the year that went by

We have walked along this time
Together and apart
Leaving trinkets of our personality in the path
Picking up new traits and friends along the way
We message the people we love
While others have nothing to say to the person they once loved
Parents have welcomed new life
Children have said goodbyes to old parents

We have moved to other countries
New lists and old photographs
Seen our best friend get married
Stood at an airport with a heavy heart
Let go of the love of our life
Sang out loud in the car when you got that job you wanted

Experienced life in those little moments
The ones where you feel like its not worth it
We have had the feeling of invincibility and bliss
How fragile yet wonderful it is
The year that went by
Molding you gently like weathered rocks

We have looked into the eyes of our child
Seen new leaders make claims, wars being fought
Thinking, judging and at times surrendering
Touched someone new and felt the electricity
Kissed that special someone
Felt our heart ache when we came home to emptiness
Looked at our self in the mirror
Trying to hold on, or smiling at our new haircut

The mundane tiny inconsequential events
That was painted by our actions
Made this year, this month, this day, this second
Into something unique, something we cannot have again
What awaits us is not a fresh new beginning
But the next chapters of our extraordinary individual lives
The hope, that liberating inhale of promise
All the best and worst making us better versions of ourselves

Wonder what next year will be like
You think with a smile.

Happy 2011

A Small Affair

The night after the coupling
She woke during the dawn
To look out the window

After the intimate act
There was no warmth left
They had given it the best shot

He always said don’t go
When it’s dark, I will hold your hand
After which it all changed

The proclamations of adoration
Turned to burden
The words like the emotion were empty

How does that happen?
Something so strong
Crumbles in your hands

She always looked at him
You lighten up the room she said
Now she looked away

Things happen for a reason
But what can possible be the reason
For magic to stop?

As she left him
She looked back to blow a kiss thinking,
Dream a little dream of me

What About Ys?

The world of instant, Generation Y, The Net generation, call them what you want, they are the here and now people. I have been hearing about them for a while now, they just keep appearing in conversations, lectures and in books. Somehow belonging to that Generation I admit I do have most of the stereotypes attached, but in some ways our Generation is also the most versatile, no one is the same, it’s a mine field for psychoanalysts. Opinions and independent thought is what seems to drive us and we demand everything right here and at this moment.

I think the best part of Generation Y is exactly their reasoning and their curiosity to know “Why?” They don’t always agree to what is being taught to them but chose to form their own opinions but of course one has to wonder what role has the internet played here. Aren’t Generation Y also forming opinions based on what they read or find on their gadgets? Of course they do, they are taking in so much information everyday but the difference is the source.

Previously we as the younger generation got our information from our Parents, Schools and perhaps even our TV’s but today we can seek out information we need we are no longer passive sponges but active users. Usually we find about twenty different opinions and feedbacks on the same subject. It’s up to us to decide which comment or point we want to agree with. The difference is that the source of information is : YOU.

The freedom to choose is something our generation takes for granted and honestly sometimes we don’t realize just how lucky we are to be given the opportunity to take our own risks and make decisions. We don’t realize that with the invention of social networks, blogs and information sharing networks we now have to power to say whatever we want, whenever we want and however we want. It is truly breaking through the previous social stratum.

These days Youtube celebs are normal people who had the webcam, skill and the passion to show off their talents to the rest of the world. Celebrities are now telling us what they had for breakfast and what’s going on in their personal relationships (sometimes a little too much info, but you get the point), brands can now communicate directly to people who buy/use them it also means users can now give feedback to brands to make products better. Communication is horizontal and thus making each and everyone powerful in their own right.

I suppose the Generation Y is only the start to what will probably be called the digital age. The age where people started communicating with the help of their machines to the rest of the world. The other day I was sitting with a friend of mine and we talked about the days when we had one telephone in the house and how you would call a friend at home and say you would meet them at a certain time and place for coffee and they would be there, promptly on time. Today though you can just send a Text, IM, BB message or well about 100 different ways to say they won’t be able to make it or that you will be late. Thus the question for me has always been the same, starting from Generation Y will technology help us get closer or just drive us further apart?

Passerby

How strange life is
As mere mortals we can hardly grasp it
It changes in a second
While we stare with astounded expressions

The misery of last year
Is replaced by the joy of new beginnings
The best friends of yesterday
They are now away saying “Keep in touch”

There is a sadness for things lost
There is also the delight of tomorrow
There is a melancholy of dreary experiences
There is the freshness of many firsts

It seems we are merely going
From the point of existing to not
While life whizzes by
Never stopping for vitamins or pep talks

Life is the lover
Life is the friend
Life is the child
Life is all around

Looking at the Stranger

Staring past the lights and candles
Trying to listening to the conversation
I sat at the table with faces
Familiar and New

I tried to listen to the hollow laughter
The banter that never seemed to end
I tried to concentrate
On his beautiful dimples and blue eyes

Here was an opportunity
Here was a window
Here was a bloody beginning to some unknown journey
And I was least bothered

Madame butterfly started to sway the water
And I thought it was so ironic
Among the strangers I sat with
The person I didn’t recognise at all
Was me.

Looking at the mirror back at my big lonely apartment
I looked back at the eyes that seemed defeated
A smile trying hard but not quite getting there
And a soul that was tired

The charade, the views, the values
Life was meant to be this and that
People drudging along their dreary lives
Not knowing what they want

And here I was, not knowing who I was

Perhaps with time I will recognise
That defeat was but a milestone
To the person I would become
Someone who knew better
Someone who knew who she was…